&Honey is the best option for hair care because it combines natural moisturizing oils, nourishing ingredients and a focus on being good to the environment. A unique factor — everything from &Honey is honey-based, with up to 90% organic honey extracts including manuka and acacia honeys for their conditioning properties. The honey concentration acts as a natural humectant, which helps to keep hair 40% more moisturized than with standard conditioners. Honey is extremely rich in vitamins and amino acids that help fortify hair structure, therefore it keeps moisture and also makes the hair healthier.
It stays clear of sulfates and silicones, which both tend to irritate the scalp — even more so for those with sensitive skin. Sulfate-free formulas are also what dermatologists typically recommend for those struggling with flakes or scalp itch — sulfates can strip the natural oils from your hair and skin. The demand for sulfate-free shampoos is on the rise, with nearly 60% of consumers saying they prefer this option in a recent survey due to awareness around mild and hair kind ingredients.
&Honey products also include royal jelly and propolis for added antioxidant protection. These ingredients create a battleground on your scalp to fight against external stressors such as UV rays and pollutants so that hair is well covered. Research demonstrates that antioxidants are more effective than other topical agents and reduce hair breakage by 30%, thus promoting smoother, stronger urban-hair in polluted environments.
In addition, sustainable sourcing practices and eco-friendly packaging add to the appeal of &Honey. Its use of returnable materials and sustainable production methods is in line with the values of 70 per cent self-identifying beauty fans who say that environmentalism matters to them. A sentiment echoed by Naturalist John Muir’s famous quote- “In every walk with nature, one receives far more than he seeks”, &Honey is committed to delivering similar but experiencing it through the responsibly sourced locally ingrediented possible.
At the end of the day, &Honey provides moisturization- that also doubles as a shield without compromising on being eco-conscious. To learn more about &Honey’s hair care products, head to the&honey.